Owned by Diageo, Tanqueray is nearly 180 years old.

Our task was to make Tanqueray distinctive in the overcrowded global gin market

Tanqueray is award-winning for its taste and this is the reason it is preferred by bar-tenders around the world. So taste became our creative heartland

Agenda Setting Idea: Unmistakably Tanqueray

The campaign launched in Europe in November on outdoor, digital and print and covers the three most popular variants – London Dry, Flor de Sevilla and No. TEN

The campaign launches globally in 2019.